Toy Appeal 2023

Jump into the season of giving with our Toy Appeal campaign. Donate toys at our stores or find a festive event to attend!

Toy Appeal 2023

Every child should know the excitement of receiving a gift at this magical time of year. We’re keen to make this happen, so we’re supporting the Toy Appeal across all our stores throughout November.

Drop an unwrapped present at our toy collection point by 1st December, and let us do the rest.

What can be donated?

Anything you can give will be gratefully received, but here are some gift ideas:

Bath toys, teddy bears, books, puzzles, colouring sets, educational games, craft sets, stationery, board games, backpack or tote bag, sports items, toiletry gift sets.

Please do not buy:

  • Toys or games suggesting aggression i.e. guns or war games.
  • Sweets or other edible items.
  • Gifts requiring additional equipment or ongoing costs (i.e. DVDs, console games, or battery-operated toys).

Please remember:

  • Label your gift by age and gender if relevant.
  • We can only accept new items

Find your nearest store here

Our festive lorry will be visiting stores near you this November

How can you get involved?

There'll be toy collection points in our food stores throughout November, but if you'd like to feel a bit more festive, why not join us at one of our events?

Our festive lorry will be at the following locations between 10am and 3pm each day. We'd love to see you there!

Northfield store - Thursday 2nd November

30 West Heath Road, Birmingham, West Midlands, B31 3TG

Ibstock store - Friday 3rd November

Ashby Road, Ibstock, Leicestershire, LE67 6HA

Boley Park store - Tuesday 7th November

1 Boley Park Centre, Ryknild Street, Lichfield, Staffordshire, WS14 9XU

Oakham store - Thursday 9th November

Burley Road, Oakham, Rutland, LE15 7AA

Dodworth store - Monday 13th November

High Street, Dodworth, Barnsley, South Yorkshire, S75 3RF

Ripley store - Wednesday 15th November

1 Derby Road, Ripley, Derbyshire, DE5 3EA

Eccleshall store - Friday 17th November

Stafford Street, Stafford, Staffordshire, ST21 6BH

Orton store - Tuesday 21st November

5 Ortongate Shopping Centre, Peterborough, Cambridgeshire, PE2 5TD

Reepham store - Thursday 23rd November

135 Station Road, Reepham, Norwich, NR10 4LJ

What happens to the donations?

These generous donations will be distributed to organisations such as Family Action, Birmingham and Salvation Army.